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Monde

Brand strategy
Logo Design
Brand System

Monde was born with a clear goal: to redefine running apparel, cutting the unnecessary and bringing essentials, performance, and design to a new level.

No endless collections, no distracting choices.
For each category, just one product — the best possible.
Meticulously designed, tested in real conditions, created for those who run with dedication and awareness.

You only choose size and color. We take care of the rest.

Monde is more than a brand — it’s a direction. A community of runners who don’t follow trends, but their own goals.
Those who run with Monde belong to a new tribe: quieter, more essential, and freer.

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The Monde logo uses clean, precise lines to represent a key concept in running: time.
At its center, a stylized hourglass forms from two mirrored “M”s, merging into a strong, recognizable symbol.

The design is geometric yet dynamic, with every curve and softened corner conveying balance, rhythm, and visual tension — like a well-paced run.

This mark is the heart of Monde’s identity: essential, modular, and no-nonsense, for those who value every second and run true to themselves.

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